That coveted blue check isn’t just a flex—it helps you stand out, build trust, and unlock new features on your favorite social platforms. But with verification guidelines changing constantly (especially in 2025), how do you actually get verified on TikTok, Instagram, and Threads? Here’s your current, no-nonsense roadmap.
1. What Does “Verification” Mean in 2025?
A verified badge signals that your account is authentic and notable. While it used to be reserved for celebs and brands, now creators, journalists, and even micro-influencers can get that check—if you follow the right steps.
2. General Requirements (All Platforms)
- Authenticity: You must be a real person, brand, or entity.
- Uniqueness: Only one account per person or business can be verified, except for language-specific accounts.
- Completeness: Your profile must be public, have a bio, profile photo, and at least one post.
- Notability: You (or your brand) must be featured in multiple news sources or have a notable presence online.
3. TikTok Verification (July 2025 Update)
How to Apply:
- Open TikTok, go to your profile.
- Tap the three lines (≡) → Settings and privacy → Account → Verification.
- Choose Personal or Business.
What TikTok Looks For:
- Consistent content with high engagement (not just viral spikes).
- Media coverage or press mentions (outside of TikTok!).
- Rapid follower growth or notable status in your field.
- Clean record: No community guideline violations.
Pro Tips:
- Collaborate with other verified users.
- Be active in trending challenges and live broadcasts.
- Link your TikTok to other verified social accounts.
4. Instagram Verification (July 2025 Update)
How to Apply:
- Go to your profile.
- Tap the three lines (≡) → Settings → Account → Request Verification.
- Fill out the form: Name, known as, category, links to articles or other social accounts.
What Instagram Looks For:
- Consistent, original content.
- Your name/brand should be searched for or talked about online.
- Press coverage and/or significant presence on other platforms.
- Paid Meta Verified subscriptions are available in some regions—these offer a blue check but may have different perks and limitations.
Pro Tips:
- Tag brands and locations in your posts.
- Engage with your followers (comments, DMs, stories).
- Don’t buy followers—Instagram is cracking down on fake engagement.
5. Threads Verification (July 2025 Update)
Since Threads is tightly integrated with Instagram (and now Meta’s verification system), here’s how it works:
- If you’re verified on Instagram, you’re automatically verified on Threads.
- If not, use the same application process as Instagram (see above).
- Make sure your Threads profile is complete and active.
- Engage in popular conversations and threads to boost your notability.
6. Common Reasons Applications Get Denied
- Incomplete profiles or lack of bio/photo.
- Little to no original content.
- No evidence of notability (no press or public mentions).
- Recent violations or bans.
7. What If You Get Rejected?
- You can reapply after 30 days (sometimes longer).
- Use the time to build your presence: get featured in articles, collaborate, and grow your audience.
- Don’t spam the application—improve your profile first.
8. Bonus: Paid Verification in 2025
Meta (Instagram/Threads) and TikTok both offer paid verification tiers in some countries. These may come with a blue check, priority support, and added security—but you’ll still need to meet basic authenticity requirements. Always apply via official app channels—never through third-party sites.
Quick Checklist Before You Apply:
- Public profile and real name
- High-quality profile photo and bio
- Active, original content in your niche
- Links to press mentions or official websites
- No recent guideline violations
Ready to go for the blue check?
Stay authentic, stay active, and remember: real influence beats shortcuts every time. Drop your handle below if you’re applying—we’re rooting for you!