Google is the most popular search engine in the world, and it’s not hard to see why. Google’s search results are generally more relevant than other search engines, partly because of their use of targeted keywords and keyword phrases. But that doesn’t mean you shouldn’t try your best to hack Google if you want better leads and customers! Below are nine tips for hacking Google:
Use the right keywords.
You can use the right keywords to get more traffic to your landing page.
- Use long tail keywords. Long tail keywords are keyword phrases that have three or more words in them, such as “best laptop for gaming” or “top selling laptops.” These are less competitive than short-tail keywords because they aren’t as popular and don’t have as much competition from other advertisers trying to rank for them. They also tend to convert better than short-tail ones because users tend not only look for these phrases but also click on them when they see them in search results.
- Use a variety of keyword phrases. It’s important to include a variety of phrases rather than just one or two terms when setting up your campaign so that people who may be searching differently can find what they’re looking for on Google without having any issues finding it (and therefore converting). You’ll want to use long tails throughout this process so that there isn’t any confusion between what types of words people might use while searching online versus those who won’t bother using anything except single words like “buy laptop” instead of something more complicated like “purchase new Dell Inspiron 15 7000 Series touchscreen laptop with eighth generation processor price under $1000 dollars discounted by 25% off coupon code free shipping offer available now”.
Try long tail keywords.
Long tail keywords are a great way to target specific, niche topics that have less competition and therefore easier to rank for. For example, “how to remove an oil stain from concrete” is much more specific than just “remove oil stains from concrete.”
It’s also important to note that long tail keywords tend to convert better than broad terms because they’re more targeted toward what users are looking for in the first place. This means you can expect higher click-through rates (CTRs) and lower bounce rates on these pages–which is good news if you’re trying to build trust with your visitors!
Use a variety of keyword phrases.
Google is a search engine, not a mind reader. If you want to rank well for certain keywords and phrases, you have to tell Google what those keywords are. The best way to do this is by using a variety of different keyword phrases in your content–and we’re not just talking about synonyms or derivatives here!
For example: if I were writing an article about how to hack Google (which I am), my first paragraph might be something like this: “Google hacks are used by many people who want better rankings on Google search results pages.” That’s fine…but let’s say that instead of saying “hacks,” I wanted my readership base (and thus potential customers) as wide as possible; so instead of using that word alone as part of my title or opening paragraph(s), maybe I use something like: “How To Hack Google Without Getting Caught By Their Security Team.” Or maybe even something more specific like: “How To Hack The Top Results On Bing And Yahoo Search Engines Without Getting Banned From Their Sites.” Or even better yet: “How To Use Social Media Marketing Strategies To Rank Higher On Social Media Platforms Like Facebook Or Pinterest Than Your Competitors In Any Industry!”
Incorporate negative keywords into your campaigns.
Negative keywords are words that you don’t want your ads to appear on, and they can be used to help you get more targeted traffic. For example, if you’re selling dog food and have an ad campaign for it, but don’t want it to show up next to searches for “cat food” in case someone accidentally clicks on the ad by mistake, then adding this keyword as a negative will prevent that from happening.
To add negative keywords:
- Go into AdWords Editor (or any other tool)
- Select Campaigns tab on left side menu bar
- Open up one of your campaigns
Update your landing page URLs.
The first thing you should do is update your landing page URLs.
- Use a URL shortener. It’s important to keep the length of each URL as short and sweet as possible, so make sure that you’re using a shortener like Bitly or TinyURL. This will allow you to easily track clicks on specific links and see which ones are performing better than others.
- Keep keywords consistent between the domain name and subdomain (if applicable). If possible, use the same keywords in both places so that Google knows what type of content they’re looking at when someone lands on one page vs another page within your website structure–especially if there are multiple landing pages for different keyword searches! If this isn’t possible due to technical limitations then try using hyphens instead of underscores between words – it’ll still work just fine 🙂
Optimize your on-page content.
Optimize your on-page content.
The first step in getting your site to rank well is creating quality, unique content that answers the search query. The best way to do this is by ensuring you are using keywords throughout all areas of your website:
- Keyword density – How many times does a keyword appear in relation to the total number of words on a page? A good rule of thumb is 1-2% for blog posts and 3-4% for more technical pages like product descriptions or blog posts about specific topics that may not be as easy for readers to understand without explanation. If you’re using WordPress (and most people do), there are plugins like Yoast SEO that can help you monitor this metric from within the dashboard so there’s no need for manual counting!
Include a call to action at the top of your landing page content.
When you create a landing page, it’s important to include a call to action at the top of your content.
A call-to-action (CTA) is any element on a web page that encourages users to take an action, like clicking through or sharing content with friends. CTA buttons are often written in capital letters, with text such as “Click Here” or “Learn More.” You can also use images instead of text–for example, an image of a hand pointing at something will encourage people who see it to click through and learn more about what they’re pointing at.
It’s best not to have too many CTAs on one page; this will make it harder for visitors who don’t know what they want from your site yet because there are so many options available! However, if there is only one main goal for your page then having multiple CTAs may be appropriate: just make sure each one relates directly back towards helping accomplish this goal (e.g., if someone wants information about how much money they could save by switching providers then there should probably only be one call-to-action button saying something like “Get Started Now”).
Test, test and then test some more!
As you embark on your journey to become a Google ad master, it’s important to test, test and then test some more!
- Test different keywords: The best way to find out what works is by testing different keywords. If you have an idea of what your target audience is searching for, try targeting those terms in your ads. You may be surprised at how many people are searching for something similar (or even unrelated) that you weren’t aware of before!
- Test new ads: It’s important to test new ads because each one has the potential to perform differently than others in terms of conversions and cost-per-click (CPC). If one ad performs better than another in terms of conversions but not CPCs then keep using it until its performance declines over time due to competition or changes made by Google algorithm updates like Hummingbird .
Use these tips to hack google, which will help you get better leads and customers
- Keywords are important
- Use the right keywords
- Try long tail keywords, but not too many of them!
- Include a variety of keyword phrases in your campaigns, like “people who search for ‘dog walking’ also search for ‘puppy training’.” This is called “long tail” because it has more words than just one or two (and can be up to 7-8).
- Include negative keywords into your campaigns so that Google doesn’t show ads on unrelated searches, which wastes money and time spent trying to sell something that isn’t relevant to what people want at all! For example: You might want someone searching for “Gym membership” but not “gym equipment.” So add both terms as negatives so only people looking specifically for gyms will see those ads instead of being distracted by unrelated offers from other businesses who may have different products/services available too – this helps keep costs down while getting better leads/customers through better targeting options offered by Google AdWords platform tools such as Keyword Planner toolset where you can see how often certain keywords are searched per month across various locations within United States only (and others – if needed).
Conclusion
Google is a great tool for any business, but it can be even better when you know how to use it. By following these tips, you’ll be able to hack Google and get more leads and customers from your website.
